At a time when data and analytics play a central role in making well-founded decisions, HR analytics has become an important tool for companies. But how can you acquire the right knowledge to get off to a successful start in people analytics?

One path that is particularly suitable for people who have already firmly entered into working life is Technical literature, Training offerings and certificates.

People analytics: The key to employee satisfaction and corporate success

Before we dive into training offerings, let's briefly talk about the importance of people analytics. People analytics is concerned with collecting, analyzing and deriving insights from employee data that help to increase employee satisfaction and improve company performance. This involves not only the evaluation of HR data, but also the integration of information from various data sources in the company.

Why is continuing education so important in this area?

Using people analytics requires an understanding of statistical analysis methods, data visualization, and the ability to draw meaningful conclusions from the data. It is therefore crucial to continue your education in this area. Literature, training offers, and certificates can help you acquire the necessary skills and build or deepen your knowledge.

What training courses are available?

There are a variety of training offerings in the area of people analytics that are tailored to different needs and levels of experience. Some of the most popular options include:

1. online courses: These offer the flexibility to learn from anywhere. Platforms such as Coursera, edX and LinkedIn Learning offer courses on topics such as data analysis, statistics, and HR analytics.

1. Certificate programs: Many renowned universities and continuing education institutions offer certificate programs in People Analytics. These programs are often more intensive and provide comprehensive education. You can find such a course at the Business School of the University of Mannheim, for example. Here is a course on the topic “People Analytics for HR Business Partners” offered.

Where can you find suitable people analytics content?

Of course, it is difficult enough to find time for training offers or certificate programs, especially with a full-time job. If you still want to get a good overview of people analytics, check out our blog lots of helpful articles to get you started. There is also a variety of literature that we can recommend to you.

This includes books such as:

• People analytics in practice by Cornelia Reindl and Stefanie Krügl
• Predictive HR Analytics: Mastering the HR Metric by Martin R. Edwards and Kirsten Edwards
• Predicting Business Success: Using Smarter Analytics to Drive Results by Matt Betts, Shane Douthitt, Scott Mondore, and Hannah Spell
• Power of People, The: Learn How Successful Organizations Use Workforce Analytics to Improve Business Performance by Nigel Guenole, Jonathan Ferrar, and Sheri Feinzig
• Doing HR Analytics — A Practitioner's Handbook With R Examples by Lyndon Sundmark
• HR Analytics Handbook by Laurie Bassie

But you can also use some free resources on the Internet to train yourself in the area of people analytics. This includes specialist articles or studies carried out by large companies. Here is a small selection of our favorites:

• Deloitte 2023 Global Human CapitalTrends Report: New Fundamentals for a Boundaryless World
• Harvard Business School: The Rise of Employee Analytics: Productivity Dream or Micromanagement Nightmare?
  
• Study by the German Trade Association (HDE), the auditing and consulting firm PwC Germany and Google Germany: Diversity is becoming a success factor for retail companies
• “Why is ROLE-modelling by the CHRO and HRLT essential for building data literacy in HR?” by Naomi Verghese for Insight222
• People analytics as a future topic in personnel management Requirements, procedures and future prospects by Georg Loscher and Stephan Kaiser
• “People analytics effectiveness: developing a framework” by Tina Peeters, Jaap Paauwe and Karina Van De Voorde for Emerald Insight

In summary, the journey to people analytics expertise is an exciting and rewarding journey. The wide range of continuing education opportunities, training offers and certificates gives you the opportunity to continuously expand your knowledge and skills.

Regardless of whether you are already working in this area or are just starting out, you should always keep an eye out for new learning opportunities. The world of HR analytics is constantly evolving, and you can be a part of that development. It is the key to not only advancing your career, but also making a significant contribution to the development of your business.

So what are you waiting for?

Take advantage of these opportunities for further education and shape your future in People Analytics. peopleIX wishes you every success on your journey!

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