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Recruiting
25 Sep 2025
3
min read

Which recruiting channels perform best?

Compare recruiting channels by application-to-hire rate and derivative budget focus.

Marie Weigmann
peopleIX Team

Best Recruiting Channels — Which Channels Perform Best?

Not every channel delivers the same results — and that's an opportunity. Here you can see which recruiting channels perform best, from application to hire. Analyze where you reach your target audiences most effectively and optimize your bu

What does it mean to analyze which recruiting channels perform best?

This analysis assesses which channels applicants usecome into the company and which channels have the highest conversion rates or the best candidatesdeliver interior qualities.
It provides valuable insights to effectively use recruiting resources and increase the success of talent acquisition.

Why that's important:

  • Identify successful channels: Data shows which platforms, job boards or networks deliver the best results.
  • Optimize recruiting budget: Focus on powerful channels saves time and money.
  • Increase candidate experience and quality: Channel-based insights help to target suitable candidates and improve the applicant journey.

Which recruiting channels perform best?

Recruiting Channel Performance Analysis

Here's a comprehensive performance analysis of your recruiting channels across key metrics:

Top Performers by Volume

LinkedIn Recruiter leads with 1,023 applications and 32 hires, making it your highest volume channel for both applications and successful hires.

Quality Champions (Conversion Rate)

referrals Are your quality winners with:

  • 6.32% applicant-to-hire ratio (almost double the next best)
  • Despite only 174 applications, they generated 12 hires
  • However, they have the slowest time to hire at 76 days

Speed Leaders

HeyJobs Offers the fastest hiring process at just 24 days, though with lower conversion (0.99% hire rate).

webpage Provides an excellent balance of speed (42 days) and quality (3.82% hire rate).

Cost-effectiveness analysis

Based on applicant-to-hire ratios, your most efficient channels are:

  1. referrals - 6.32%
  2. webpage - 3.82%
  3. Agency D - 3.30%
  4. Indeed - 2.88%

Offer Acceptance Performance

  • Agency B - 100% acceptance rate (though only 2 offers)
  • webpage - 92.31% acceptance rate
  • referrals - 84.62% acceptance rate
  • Stepstone - 80% acceptance rate

Areas for Improvement

  • HeyJobs Has low conversion despite fast processing
  • Agency A generates high volume (659 applications) but relatively low hire rate (2.28%)
  • referrals Need Process Optimization to Reduce the 76-Day Time to Hire

Strategic Recommendations

  1. Scale referral programs - Highest quality but optimize for speed
  2. Invest more in website recruiting - excellent balance of speed, quality, and acceptance rates
  3. Review Agency A Partnership - High volume but inefficient conversion
  4. Leverage LinkedIn Recruiter's Volume While improving conversion rates

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